What is the benefit of having a good product but not a good launch? In today’s competitive market, a strong launch is vital to cutting through the noise and capturing the audience’s attention. Remember that, Products are made in the factory, but brands are created in mind! Let’s first understand
Corporate events can be a fantastic way to connect with clients, employees, and stakeholders. But without a doubt, keeping everyone engaged can feel like an uphill battle. Your audience might be shifting in their seats, checking their phones, or worse, zoning out completely. Not exactly the buzz you hoped to
There are multiple factors that you must work on when organising a successful event. However, these evolve with the passage of time as the market trends change. A successful event is the result of many factors working together, all of which evolve and change over time. Well, if we talk
Audiovisual equipment is becoming mandatory for every event, and there’s no exception. In 2024, the recorded market size of AV systems was £220.08 billion, and it’s growing at the rate of 5.08% CAGR. The constant engagement of the audiovisual equipment in the events cannot be ignored. The visuals, music, and
Since the pandemic, the concept of virtual events has been drastically reduced. However, many surveys conclude that more than 70% of event producers look forward to hosting on-site events more than virtual or online ones. Moreover, there is still a proximity of a rise in the projection of virtual events,
The most essential thing for any company is to host a successful event. However, many of the organisers don’t know how to answer. When we look for accuracy, precision, and success, we usually look for experts in any matter. Similarly, when discussing the compulsion to avail yourself of event production
Do you know? Research shows that annually, around thirty thousand products are launched globally. However, only 60% survived, as the rest couldn’t solve customers’ problems. Coming down to how product launches affect the survival of the product in the market, it narrows down to 95% of products facing failure right
According to the research and surveys, 77.2% of the population preferred attending events virtually. However, the experts estimated that the event industry will return to normal with physical or in-person events once the pandemic ends. Well, stats speak differently, as a survey was conducted, which leads to the conclusion that
Since the times of the Romans, London has been vividly known as the hub of trading and finances. It is extensively considered as the land of corporates where the businesses intersect with refinement. It offers vibrant, rich venues, ideas for hosting an event, and splendid settings. However, sometimes organising an
